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THE FRONTEND OF AMICS · SEO · REVIEWS · SOCIAL · ADS · GROWTH

Your next customer just asked,
best dental clinic near me.
Did you come up?

Amplifi is the growth arm of AMICS. We make businesses visible where customers actually look now: AI answers, search, maps and social. Starting with the discipline that moves first, AI SEO.

Enterprise, Government & fortune-500 pedigree*
01THE SPEARHEAD
WHY AI SEO, WHY NOW

Search didn’t die.
It moved into the answer.

Your customers ask ChatGPT, Gemini and Google’s AI overviews before they ever see page one. Those answers cite a handful of businesses. AI SEO is the work of becoming one of them: structured data, entities, reviews, authority, and content that answer engines trust.

amplifi / answer-monitor
LIVE · ILLUSTRATIVE
AI ANSWER

For clinics in your area, the consistently recommended option is your business, cited for reviews and same-day booking.

12 SOURCESMAPSREVIEWS
WHERE YOU RANK #1
01Competitor A24%
02Competitor B19%
03Competitor C15%
04Competitor D11%
01You, after AI SEO YOUNEW
DEMO DATA, LABELED AS SUCH. YOUR NUMBERS COME FROM THE VISIBILITY CHECK.
01 / ENTITY & SCHEMA Make yourself machine-readable Structured data and a clean entity so search and AI engines can identify what you are, where you operate, and what you offer, without guessing.
02 / CONTENT ENGINES Answer what they actually ask Content built from the real questions customers type into AI chat, not keyword guesses. Written to be quoted, not just ranked.
03 / REVIEWS & AUTHORITY Give the engines proof Review velocity, citations, and third-party mentions, the signals answer engines weigh before naming a business out loud.
02GEMINI SEARCH MAP

FREE AUTOMATED SNAPSHOT

See what Google’s AI searchesbefore it ever finds you.

Give Gemini one public website. It reads the offer, maps bottom-of-funnel buyer searches, checks the search foundation, and drafts the pages those decisions may need.

WHAT THIS IS

A fast automated opportunity draft based on public web evidence.

WHAT IT IS NOT

A substitute for the paid, founder-led audit or a ranking guarantee.

  • 01Buyer search branches
  • 02Defensive and technical priorities
  • 03Programmatic page opportunities
AMPLIFI VISIBILITY INSTRUMENT
GEMINI | PUBLIC WEB ONLY
01 / ENTER THE SITE find out how LLMs are finding your company

plus a full roster of defensive SEO deliverables

Only public website material is sent to Gemini. Do not submit private or confidential information.

03BUYING INTENT

THE SEO SPEARHEAD

Not more traffic.The right search at the right moment.

EXAMPLE QUERYprivate jet charter Singapore

A named service and market signal an active provider decision—not broad interest in private aviation.

EXAMPLE QUERYadult ADHD psychiatrist Singapore

The need, specialist and geography are already defined. The remaining question is who feels credible enough to contact.

EXAMPLE QUERYsoundproof office pod supplier Singapore

Specification language exposes a buyer testing commercial fit, availability and confidence before an enquiry.

WHERE YOUR FIRST INVESTMENT GOES
ONE BUYER×ONE OFFER×ONE MARKET

Concentrate the budget on the clearest route to a qualified enquiry. Expand when measured results reveal the next commercially useful opportunity.

04YOUR INVESTMENT

AUDIT → IMPLEMENT → GROW

A clear commitment at every stage.Invest only when the opportunity justifies the next step.

Abstract audit materials showing search evidence, website architecture and measurement layers
01 / AUDIT See the opportunity before you commit.

Search evidence, competitor gaps and a commercially reasoned first move.

SEARCH EVIDENCEBUYER JOURNEYCOMMERCIAL CASE
01 / KNOW WHERE TO COMPETE$690

SEO opportunity audit

See where high-intent buyers are searching, where competitors intercept them and what it would take for your business to compete.

  • Founder working session
  • Prioritized map of buying-intent searches
  • Competitor and search-result gap analysis
  • Website trust and conversion diagnosis
  • Recommended first opportunity, scope and commercial rationale
YOU KEEP THE AUDIT WHETHER OR NOT WE CONTINUE Start with evidence
02 / BUILD THE ROUTE TO ENQUIRY$5K–$10K

Foundation and implementation

Turn the chosen search opportunity into a fast, credible path from result to enquiry—within an agreed scope and price.

  • Architecture aligned with how buyers search
  • Commercial pages for the strongest intent
  • Technical foundation search engines can understand
  • Clear conversion journey and measurement
  • Launch, indexation and performance baseline
SCOPE, PRICE AND ACCEPTANCE CRITERIA AGREED BEFORE WORK STARTS Begin with the audit
03 / KEEP IMPROVING WHAT MATTERS$3K/MO

Managed search and web

Keep search visibility, website performance and conversion improving under one accountable lead.

  • Reliable hosting and technical upkeep
  • Ongoing improvement around commercial search terms
  • Website and priority-page updates
  • Reporting tied to meaningful business actions
  • Programmatic expansion only where distinct demand exists
LARGER REDESIGNS, APPLICATIONS AND PAID MEDIA ARE QUOTED SEPARATELY Find the first opportunity
05CONNECTED GROWTH

HOW THE PARTS WORK TOGETHER

One commercial priority.Every supporting move aligned to it.

High-intent search only creates value when buyers can find you, trust you and take the next step. Amplifi connects the technical, content, conversion and measurement work around that journey.

BUYER SIGNALFind the searches closest to a buying decision.

Prioritize intent that can produce a meaningful commercial action, not vanity traffic.

SEARCH CLARITYGive search engines a clear understanding of the right pages.

Architecture, entities, performance and technical signals support the opportunity you chose.

BUYER CONFIDENCEGive buyers a fast, credible route from question to enquiry.

Commercial pages, messaging and conversion paths make the next step feel obvious.

PROOFBuild the context buyers need to choose confidently.

Useful evidence and supporting content answer the objections that stall a decision.

ADJACENT DEMANDExpand only when every new page has a distinct purpose.

Programmatic SEO follows differentiated demand; it never substitutes volume for value.

NEXT INVESTMENTUse measured behaviour to decide what deserves attention next.

Visibility, enquiries and buyer actions shape the next improvement or expansion.

06YOUR ENGAGEMENT

BUILT AROUND YOUR MARKET

No preset SEO package.A clear plan for the opportunity in front of you.

  1. Before you invest further, we verify that meaningful demand exists and that the business can fulfil it.

    YOU GET · A GO / NO-GO VIEW OF THE OPPORTUNITY
  2. Your offer, buyer, economics, geography, constraints and desired action shape the investigation.

    YOU GET · RESEARCH GROUNDED IN YOUR BUSINESS REALITY
  3. Search results, competitors, the current website and the route to enquiry are examined together.

    YOU GET · ONE EVIDENCE BASE ACROSS SEARCH AND CONVERSION
  4. You receive a focused recommendation covering pages, proof, technical requirements and measurement.

    YOU GET · A COMMERCIAL PRIORITY, NOT A GENERIC TASK LIST
  5. Scope, dependencies, price and acceptance criteria are agreed before implementation.

    YOU GET · A FIXED-SCOPE PATH TO LAUNCH
  6. Performance determines what gets improved, expanded or deliberately left alone.

    YOU GET · A CLEAR CASE FOR EVERY NEXT INVESTMENT

WHO LEADS THE WORK

Founder-led from diagnosis through delivery.

STRATEGY, WEB EXECUTION AND ONGOING IMPROVEMENT—UNDER ONE LEAD.
2024 / MTDR

Bespoke web and e-commerce execution

Lucas worked as an executive partner at MTDR and led web and e-commerce execution within bespoke digital engagements.

NOW / AMICS AMPLIFI

That operating discipline, focused on high-intent search

Amplifi applies the same hands-on discipline to compact-keyword SEO, conversion infrastructure and managed web growth.

What carries forward
  • Founder-led commercial scoping
  • Strategy connected directly to web execution
  • Bespoke systems built around the business in front of us

This is context for Lucas’s prior operating experience. MTDR’s clients, logos, results, accolades and testimonials are not represented as Amplifi work.

IS AMPLIFI A FIT?

You have a valuable decision buyers already search for.

  • One conversion is commercially meaningful
  • Buyers reveal intent through specific searches
  • A service, product or geographic wedge can be isolated
  • The business can fulfil the demand it earns
60-SECOND FIT CHECK

Answer three commercial questions.

01 Is one qualified enquiry commercially meaningful?

02 Do buyers describe the need with specific search language?

03 Can the business fulfil more demand if visibility improves?

YOUR READOUTAnswer all three to see whether the audit is a sensible first move.

Not designed for guaranteed ranking, lead or revenue outcomes; undefined offers; or high-volume generic publishing.

07BEFORE YOU INVEST

CLEAR ANSWERS BEFORE YOU INVEST

Know what you are buying.And what happens next.

What exactly does the $690 audit give me?

A standalone decision brief: the priority high-intent search opportunity, current search and competitor evidence, website and conversion gaps, a recommended first move, and the scope we would implement. It is not a generic automated report.

Do I have to continue into setup or the monthly engagement?

No. The audit stands alone. If implementation makes commercial sense, you receive a separate fixed-scope proposal. The $3k/month managed service is another decision after that.

Why does implementation range from $5k to $10k?

The work depends on what already exists and what the chosen opportunity requires. The audit turns that uncertainty into an agreed scope, price and acceptance criteria.

Can you work with our existing website?

Yes, when it can support the required architecture, performance, measurement and publishing workflow. If it cannot, the audit explains what must change and why before a rebuild is proposed.

Is programmatic SEO just mass-generated content?

No. Programmatic expansion is used only where distinct buyer intent and useful differentiated information exist. Every template, data source and published page is reviewed against the same commercial and quality standard.

Do you guarantee rankings or revenue?

No. You will be able to see what was delivered, what changed in visibility and meaningful website actions, and what is recommended next. Forecasts are never presented as guarantees.

START WITH EVIDENCE

Find the search opportunity closest to revenue.

YOU KEEP THE AUDIT · NO CONTINUING COMMITMENT · NO RANKING GUARANTEES